Our Process

How We Will Work With You

Embarking on a digital marketing journey requires a blend of strategic planning, execution, and continuous optimisation to ensure your campaign not only meets but exceeds your objectives. Our client-centric process is designed to align closely with your business goals, target audience, and the nuances of your digital presence. Here's a glimpse into our collaborative journey:

1. Discovery & Assesment

Initial Consultation: Dive deep into your goals, audience, and current digital footprint in our first meeting.
Comprehensive Audit: A thorough evaluation of your existing strategies to uncover opportunities, offered free of charge should you decide to explore other avenues.
Client Feedback Session: Discuss the audit findings, focusing on your key concerns and areas of interest, ensuring your voice guides our strategy.

2. Strategy Development & Approval

Custom Strategy Formulation: Develop a tailored digital marketing strategy grounded in our initial assessment, setting the stage for your campaign's success.
Communication and Planning: Establish clear communication channels and a detailed timeline, mapping out our journey from strategy development to execution.
Strategy Approval and Onboarding: Finalise the strategy with your approval, formalise our partnership through contract signing, and kickstart the campaign with your first payment.

3. Initial Strategy Implementation

Strategy Execution: Bring the digital marketing strategy to life across chosen platforms, with regular updates on our progress and any strategic pivots.
Early Optimisation: Implement initial optimisations based on the first set of data, fine-tuning our approach to enhance campaign performance.

4. Performance Review Report & Optimisation

Performance Analysis: Deliver a main performance report, offering a transparent view of the results achieved against KPIs.
Strategy Adjustments: Refine our strategy based on a blend of analytics and your feedback, ensuring our tactics are perfectly aligned with your evolving needs.

5. Ongoing Refinement and Reporting

Ongoing Reporting: Provide regular updates on campaign performance, offering insights and outlining the next steps to keep you informed.
Continuous Strategy Enhancement: Dynamically adjust and enhance our digital marketing efforts to keep pace with your business growth and changing market dynamics.

Our Pricing

Navigating through the digital marketing landscape can be as much about finding the right partner as it is about understanding the investment required to achieve your goals. At our core, we believe in transparency, flexibility, and value-driven solutions. That's why our pricing section is designed to give you a clear understanding of our service costs and how they align with your business objectives and budget considerations.

Here, you'll find information on our pricing structure, including what each package includes, so you can make an informed decision about your digital marketing investment. Our goal is to provide you with options that not only meet your marketing needs but also offer the best return on your investment. Let's work together to find the pricing plan that best suits your strategic goals, ensuring we lay the foundation for a successful partnership and a thriving digital future.

Our Pricing Plan

Our Service Pricing Structure

At Mercia Digital, our commitment to transparency and predictability in billing is paramount. We adopt a fixed-rate pricing model that hinges on a pre-agreed number of hours dedicated to your project each month. Our professional services are billed at an hourly rate of £55. This approach eschews traditional per-project billing, offering a clear, upfront monthly invoice at the beginning of each service period for the agreed duration of our engagement.

This methodology ensures that potential clients have a comprehensive understanding of our capabilities and the associated costs before any formal agreement is signed. We aim to provide clarity and confidence in our pricing structure, allowing for informed decision-making right from the outset of our potential collaboration.

Calculation of Working Hours

Understanding the diverse budgetary scopes of our clients, Mercia Digital prioritises a flexible approach to service hours. We align our billing with the number of hours that comfortably fit within your financial planning, ensuring that our partnership progresses at a pace and price that meets your approval. This flexibility might influence the timeline of project milestones, yet it empowers you with control over expenditure, reinforcing our commitment to adaptability and client satisfaction.

Please be assured, our billing is strictly confined to the hours worked, with no hidden charges or additional fees for unspecified services. Our use of industry-leading tools and software is integral to delivering the highest quality service, encapsulated within the transparent, agreed-upon hourly engagement. Our fidelity to this pricing structure underscores our dedication to integrity, excellence, and your project's success.

Ready to get Started?

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We're ready and waiting to hear from you, so when you're ready, send us a message! We are happy to answer whatever questions you have, and help you take your business forward!

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